Marketing Executive Lori Senecal Stepping Down as Global CEO

Lori Senecal has had a long and successful career as a marketing executive. Her most recent position has been as the chief executive officer of the advertising agency known as CP+B Global. While she has been very successful as the firm’s top executive, she will be stepping down as the CEO after this year. Therefore, … Read moreMarketing Executive Lori Senecal Stepping Down as Global CEO

Lori Senecal Announces Her Departure from CP+B Global

Theoretically, each member of a company plays a significant role when it comes to determining its success. However, the truth remains; it is the top fellows of the company that impact the extent of the victory. Lori Senecal is among the few CEOs across the globe whose effort can never go unrecognized. The lucky lady … Read moreLori Senecal Announces Her Departure from CP+B Global

Jose Henrique Borghi is Only Motivated by One Thing; Success

For many of us, all we know about advertising is that involves highly emotional campaigns. These campaigns are often funny or move us to tears. However, these cute campaigns need to deliver results. One advertising company that knows how to do both is Mullen Lowe Brazil. The company has over the past few years developed … Read moreJose Henrique Borghi is Only Motivated by One Thing; Success

Lori Senecal- The Most Powerful Women in the Advertising Agency Business

The fourth daughter of a shop owner and school teacher, Lori Senecal grew in a highly competitive environment, thus learned to fight for attention at an early age. Though a rather shy child, she participated in competitive gymnastics that focused on individual achievement, which saw her become a coach. Still not sure of her career … Read moreLori Senecal- The Most Powerful Women in the Advertising Agency Business

Lori Senecal – The boss of Advertising and a Force to Reckon With

As the current Global CEO for CP+B, Lori Senecal handles many matters concerning the overall global growth of the firm. She is in charge of ensuring that the nine global offices coordinate and work towards the overall expansion and growth of the firm. She came on board in 2015 and ever since, her impact has … Read moreLori Senecal – The boss of Advertising and a Force to Reckon With